Piccadilly line

Sitting at Heathrow, one hour to go before boarding. Thank god for wi-fi. I visited today the good folks at JWT in London, gave them a presentation about mobile marketing in general and what we’ve been doing. It’s always refreshing to see people genuinely interested. I believe one of the biggest obstacles for mobile marketing is getting marketing agencies to realize the potential, so its always good to do some evangelizing. Hopefully I’ll be able to put at least parts of my presentation online here, might be valuable to some.

Unfortunately my visit to London was limited to one day, arrived in the morning and leaving soon. So I didn’t experience much more than the piccadilly line, which is a shame, as I’m just about done reading Neal Stephensons excellent System of the World (third book in a series), which is mostly based in London a couple of centuries ago and is insanely full of detail. Well, some other time then..